Texas Grassfed Beef Ribeye Roast

Our grassfed beef ribeye roast delivers exceptional quality from cattle raised the right way on Texas pastures. This cut comes from animals that spent their entire lives grazing on open land, eating a grass and forage diet, without antibiotics, hormones and with no grain finishing, ever. Prime rib flavor in a smaller, more manageable size—the way beef used to taste before industrial agriculture changed everything.

Why Our Beef Is Different

Our cattle eat a grass and forage diet their entire lives, spending every day on open pasture—no feedlots, no grain finishing, no confinement. They receive no antibiotics or growth hormones, ever. All our animals are born and raised in the USA, and specifically, our beef is born in Texas, raised in Texas, and processed in Texas. We partner with a collective of regenerative ranchers who are committed to restoring the land while raising exceptional beef. By grazing cattle the way nature intended, we're healing soil, sequestering carbon, and producing beef that's better for you and the planet. Every order ships frozen for freshness, vacuum-sealed and delivered directly to your door.

About This Cut

The ribeye roast is a smaller boneless prime rib, perfect for smaller gatherings. Same incredible marbling and rich flavor as full prime rib. Grass-fed beef from pasture-raised cattle develops a cleaner, more robust flavor profile compared to grain-finished alternatives—you're tasting beef the way it was meant to be, before feedlots became the norm.

How to Prepare

For best results, roast at 250°F until internal temp reaches 115°F, then sear at 500°F. Let stand at room temperature for 1-2 hours before cooking. Grass-fed beef runs leaner than conventional beef and cooks approximately 30% faster, so use a meat thermometer. Pull at 5-10°F below your target temperature. Rest for 15-20 minutes before slicing.

Recipes Using This Cut

Put it to work in your kitchen:

• Slow Cooker Grass-Fed Ribeye Roast