Buy a Half Cow, Quarter Cow, or Whole Cow in Round Rock, TX
Round Rock sits on the edge of the Hill Country between Austin and Georgetown, and family life here runs on both sides of Interstate 35. Neighborhoods like Teravista, Forest Creek, Brushy Creek, Behrens Ranch, and Paloma Lake are full of households juggling youth sports, school pickup, and weekend cookouts, and a lot of those families care about where their food actually comes from. Round Rock families can reserve a whole, half, or quarter share of 100% grass-fed, grass-finished Texas beef, born, raised, and processed in Texas start to finish. Pickup is in McKinney, Texas, up north of Dallas. That's a real drive from Round Rock, so we're not there yet. You can reserve a share and make the trip, or join the list and we'll tell you the day we bring pickup closer to Round Rock.
Where to Buy Grass-Fed Beef in Round Rock
Plenty of Round Rock grocery stores stock grass-fed beef. H-E-B plus! at 1700 E. Palm Valley Blvd. (78664), the University Blvd. H-E-B at 250 University Blvd. (78665) near the Round Rock Premium Outlets, the 620 and O'Connor H-E-B at 16900 Ranch Road 620 (78681) on the west side near Brushy Creek, the Gattis School H-E-B at 3750 Gattis School Rd. (78664), and the Louis Henna Blvd. H-E-B at 603 Louis Henna Blvd. (78664) all carry grass-fed options. Sprouts Farmers Market sits at 110 N. I-35 Frontage Rd. right off the access road, and the nearest Whole Foods Market is in Cedar Park at 5001 183 Toll Rd. For weekend shopping, the Round Rock Farmers Market by Farmer George runs Saturdays 10am to 2pm at 2111 IH-35, and the Trailside Market at Memorial Park (600 N. Lee St.) opens Saturdays 9am to noon June through October. The label only tells you so much, though. Grass-fed says how the cattle were raised, not where; a meaningful share of what's on US shelves is imported from Australia, New Zealand, Uruguay, or Brazil. Effective January 1, 2026, the USDA's "Product of USA" rule requires that label to mean an animal born, raised, and processed in the United States, so flip the package and read the label before you buy.
Buy Grass-Fed Beef by the Share
Instead of buying cuts one at a time, you reserve a share of the animal: a whole cow, a half cow, or a quarter cow. A half and a whole let you choose your cuts on a cut sheet. A quarter comes as a balanced split quarter, a standard mix of steaks, roasts, and ground beef. Reserve online through our bulk grass-fed beef page, then pick up in McKinney on a scheduled Saturday once the animal is processed. New to buying a share? Our grass-fed beef planning guide covers freezer space, transport, and choosing a size. If you do make the drive, build the day around it: historic Downtown McKinney's square is minutes from pickup, with local shops, restaurants, winery tasting rooms, and TUPPS Brewery. Not ready to make the trip yet? Join the list below and we'll tell you the day we bring pickup nearer to Round Rock.
Why Round Rock Families Choose Texas Grass-Fed
Families zoned to Round Rock High, McNeil High, and Stony Point High in Round Rock ISD are stretched thin across the school year, and the folks we hear from in town keep coming back to the same questions: where does the beef actually come from, what was the animal fed, and was anything sprayed on the pasture. The households planning ahead for long-term health, the ones reading ingredient labels, tend to want that same transparency in their meat. Reserving a share from Texas Grass Fed Farms means backing the Texas regenerative ranchers we partner with and keeping that supply chain inside the state.
How Texas Ranchers Raise Grass-Fed Cattle
The ranchers we partner with raise cattle the slow way, on open Texas pastures from birth through finishing. Grass-finished means the animal never enters a feedlot for grain before processing; that's the distinction from conventional beef, which uses grain in the final phase to push weight. Our partner ranchers skip that step entirely. No antibiotics, no added growth hormones, no mRNA vaccines, and no glyphosate ever applied to the pastures they manage. All processing happens at USDA-inspected facilities inside Texas. The result is beef with a cleaner nutritional profile and a completely traceable Texas origin.
Half Cow, Quarter Cow, or Whole Cow: What You Get
Every share is cut to order and packaged frozen, ready for your freezer the day you pick it up in McKinney. Roughly what each size gives you:
- Quarter cow: a balanced split quarter, roughly 75 to 90 lbs of packaged beef. A standard mix, no cut sheet needed.
- Half cow (a side of beef): your choice of cuts on a cut sheet, roughly 150 to 180 lbs of packaged beef.
- Whole cow: the full animal, two halves, roughly 300 to 360 lbs of packaged beef, your cut choices throughout.
Across those shares you get steaks, roasts, ground beef, brisket, short ribs, and soup bones. Your price is based on the hanging weight (the hot carcass weight) once the animal is processed, and a fixed deposit set by share size reserves your spot.
How Much Does a Half Cow Cost in Round Rock?
Half cow cost works differently than a per-package price at the store. You reserve your share with a fixed, non-refundable deposit set by size; quarter, half, and whole each have their own deposit amount. Once the animal is processed and the hanging weight is confirmed, we calculate the final total from that weight, and the balance (final total minus your deposit) is due then. Spread across every cut, from ground beef to ribeyes, the per-pound price on a half cow lands well below what boutique grass-fed cuts run at retail. Factor the drive to McKinney into your decision; for a lot of Round Rock families a half or whole is what makes the trip worth it.
Is Buying a Quarter Cow Worth It?
A quarter cow runs roughly 75 to 90 lbs of packaged beef, enough to keep a couple or a small family in grass-finished beef for months, and the per-pound cost beats buying the same cuts one at a time. A quarter suits a first-time bulk buyer or a smaller household. That said, from Round Rock you're making a real drive to McKinney, so many families size up to a half or whole to make one trip count. If the drive isn't practical yet, join the list and we'll tell you when we reach the Austin area.
Frequently Asked Questions
Where can I buy grass-fed beef in Round Rock, TX?
The five H-E-B locations across Round Rock, Sprouts at 110 N. I-35 Frontage Rd., and the Cedar Park Whole Foods at 5001 183 Toll Rd. all carry grass-fed options; check for "Product of USA" on the label. For Texas-raised beef by the share, you can reserve a whole, half, or quarter cow from Texas Grass Fed Farms and pick it up in McKinney, or join the waitlist for closer pickup.
What cuts do you get from a half cow?
A half cow comes with steaks, roasts, ground beef, brisket, short ribs, and soup bones, cut to your preferences on a cut sheet.
How much meat is in a quarter cow?
Roughly 75 to 90 lbs of packaged, frozen beef. A quarter comes as a balanced split quarter, a standard mix of steaks, roasts, and ground beef rather than a custom cut sheet.
How much freezer space does a half cow need?
Plan on roughly 10 to 15 cubic feet of freezer for a half cow, and about 7 to 10 for a quarter. Real-world packing wastes space, so size the freezer up rather than down.
What is the difference between grass-fed and grass-finished beef?
These days, none. Grass-fed cattle can't be fed grain, so grass-fed and grass-finished describe the same thing: an animal that ate grass and forage its whole life. Our beef is 100% grass-fed and grass-finished. And the label says nothing about country of origin, so always check for "Product of USA" when you shop in-store.
Where does most grass-fed beef in US grocery stores come from?
Australia, New Zealand, Uruguay, and Brazil are the primary sources of grass-fed beef sold in the US. "Grass-fed" describes the feeding protocol, not the origin. Effective January 1, 2026, the USDA requires beef labeled "Product of USA" to be born, raised, and processed in the United States. Every share we sell meets that standard.
Where and when is pickup?
Pickup is in McKinney, TX, north of Dallas, on a scheduled Saturday. That's a real drive from Round Rock, so today this works for families willing to make the trip. We announce the date once the hanging weight is confirmed, then we meet you in McKinney to hand off your beef. Pickup only: you collect your share, nothing gets mailed out. Join the list and we'll tell you the day we bring pickup closer to the Austin area.
Ready to reserve? Browse sizes on our bulk grass-fed beef page, or see our Texas grass-fed beef page for where we serve and where we're headed next.
Other Austin Metro Towns
Austin | Cedar Park | Georgetown | Pflugerville | Leander | Hutto | Taylor | Steiner Ranch | Lakeway | Bee Cave | Liberty Hill | Manor
Want Us Closer to Round Rock?
For now, you pick up your share in McKinney, and you're welcome to make the drive. Tell us where you are and we'll let you know when we bring pickup or delivery closer to you.